CLAYTON IS AN AMERICAN BORN CREATIVE DIRECTOR & INDEPENDENT PUBLISHER

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CREATIVE DIRECTION & DESIGN

HEARTS MAGAZINE

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March 2016 Filed under - CREATIVE DIRECTION

COACH 1941
film by Ben Toms / hair, Tomo Jidai / styled, Emma Wyman — 2016

 


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November 2015 Filed under - DESIGN

THE NEWSSTAND X 8-BALL x ALLDAYEVERYDAY
logo design

On exhibit at Museum of Modern Art, New York City.
Nov. 7th, 2015 – Mar. 20th, 2016 "Ocean of Images: New Photography"

The Newsstand was originally located in an abandoned storefront at the
the Lorimer and Metropolitan subway stations in Brooklyn.

see more

 

 

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October 2015 Filed under - CREATIVE DIRECTION



COACH
film, photography: Christian MacDonald — 2015

 

 

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September 2015 Filed under - CREATIVE DIRECTION



COACH
outdoor wild posting, photography: Qui Yang — 2015

 

 

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August 2015 Filed under - CREATIVE DIRECTION, PACKAGING



OPENING CEREMONY X CALVIN KLEIN UNDERWEAR
photography: Josh Olins — 2015



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May 2015 Filed under - CREATIVE DIRECTION, ADVERTISING


CALVIN KLEIN JEANS
advertising campaign, billboard: soho NYC, photography: Alasdair McLellan, hair: Didier Malige, styled: Melanie Ward — 2015

 


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May 2015 Filed under - NEWS


CALVIN KLEIN JEANS
KATSU drone drawing on Kendall Jenner, billboard: soho NYC — 2015

from Wired Magazine

 


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April 2015 Filed under - CREATIVE DIRECTION, ADVERTISING



CALVIN KLEIN JEANS
advertising campaign, billboard: soho NYC, photography: Alasdair McLellan, hair: Didier Malige, styled: Melanie Ward — 2015

 


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April 2015 Filed under - CREATIVE DIRECTION, ADVERTISING


CALVIN KLEIN JEANS
advertising campaign, photography: Alasdair McLellan, hair: Didier Malige, styled: Melanie Ward — 2015

Read more at MTV news

 

 

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Jan 2015 Filed under - VIDEO


HAND OF GOD, special project

 


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Dec 2014 Filed under - CREATIVE DIRECTION, SOCIAL




CALVIN KLEIN UNDERWEAR
holiday social campaign, Kalen Hollomon x #mycalvins

 

 

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July 2014 Filed under - CREATIVE DIRECTION, ADVERTISING



COS
50 Things, celebrating the arrival of COS in the US, I helped curated a collection of "things" from across America — 2014

 

 

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June 2014 Filed under - DESIGN, BRANDING

SOME RECENT LOGO DESIGN

 

 

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June 2014 Filed under - EDITORIAL,
CREATIVE DIRECTION



ALLDAYEVERYDAY "IN QUOTES"
"Most people think my mom is pretty eccentric and out there, and I agree that she is,
but she’s a damn good mother as well." -Miss Heather Boo

photography: Jody Rogac, read: Alldayeveryday.com

 


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June 2014 Filed under - CREATIVE DIRECTION, ADVERTISING


GAP
Lived In, photography: Koto Bolofo — 2014

 


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June 2014 Filed under - CREATIVE DIRECTION, ADVERTISING

GAP
outtakes, Lived In, photography: Koto Bolofo — 2014

 


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March 2014 Filed under - EDITORIAL

ALLDAYEVERYDAY
Petra Collins on clichés, teenage femininity, and sexual innocence.

photography: Jody Rogac, interview: Jackie Linton, read: Alldayeveryday.com

 

Penance by Glenn O'Brien
printed offset, the hardcover is available in edition of 100 copies — 2014

Penance profiles the transcripts from a performative project within the sacred walls of the Chelsea Hotel,
as a modern-day confessional produced by Bill Powers.

The 240-page book chronicles each confession delivered to Glenn O’Brien, and includes a dust jacket by artist
Richard Prince, as a rare 22” x 24” fold-out poster.

 

 

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March 2014 Filed under - CREATIVE DIRECTION, DESIGN, VIDEO

Pure Flesh
special project, promo video — 2014

listen: http://soundcloud.com/pureflesh

 

 

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Dec 2013 Filed under - CREATIVE DIRECTION, ADVERTISING


GAP
A to Z, photography: Tyrone Lebon — 2013

 

 

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Dec 2013 Filed under - CREATIVE DIRECTION, EDITORIAL

GAP x VSCO
As an additional component to the Gap Winter 2013 campaign, I curated photographers to interpret key
themes from the Gap Winter collection. The photographers themselves are featured in the campaign and their work was published on the Gap x VSCO grid.

 

 

"With her first book, "In Between", photographer Jody Rogac shares a collection of
portraits that balance the momentary glimpse of the camera with her highly composed sense of style."

 

 

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Sept 2013 Filed under - CREATIVE DIRECTION, DESIGN, BRANDING

Alldayeveryday
brand identity — 2013

 

 

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June 2013 Filed under - CREATIVE DIRECTION, ADVERTISING

GAP
Back to Blue, photography: Tyrone Lebon — 2013

 

 

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June 2013 Filed under - CREATIVE DIRECTION, ADVERTISING, VIDEO

 

GAP
film, The Common Thread — 2013

 

GAP
film, Living In The Moment
— 2013

 

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June 2013 Filed under - DESIGN, BRANDING

8-Ball x Alldayeveryday
naming & branding, store front — 2013

"The Newsstand, a pop-up shop that has transformed an ordinary subway space into a store
for independently published magazines, books, comics and zines. In a digitalized world,
it is a small haven for printed media." -NEW YORK TIMES

Read more about THE NEWSSTAND

 



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February 2013 Filed under - DESIGN

william
book design, YOURS0147 Fragments of Emperors, hardcover, gold printing, 7.25 x 9.25 inches (184.15 x 234.95 mm) — 2012
edition of 500 copies, numbered, printed in new york

YOURS0147

 

 

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February 2013 Filed under - VIDEO, DESIGN, BRANDING





 

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Dec 2012 Filed under - CREATIVE DIRECTION, DESIGN

Barneys New York
Icons design — 2012

 

 

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END

 

 

//

credits

*all work on this site was made with a lot of different beautiful people to whom I'm greatful.